by Andy Brownell | Jul 31, 2019 | CRM, Lead Management, Salesforce Automation
[vc_row][vc_column][vc_single_image image=”34561″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Awareness. Consideration. Action. Loyalty. So goes the formula of the traditional marketing...
by Andy Brownell | Jul 17, 2019 | Salesforce Automation
When you see the term “lead” in marketing, it generally refers to a potential customer who might have an interest in your products or services at some point in time. While this definition is correct, you can typically break down leads into additional subcategories for...
by Andy Brownell | Jul 3, 2019 | CRM
[vc_row][vc_column][vc_single_image image=”33816″ img_size=”full”][vc_column_text] Successful businesses rely upon a robust lead network that produces a continual stream of sales and service leads. As times change, improving the efficiency of...
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